Henna has a business that offers children’s parties for various occasions such as birthdays. Henna had a website that she had built herself a while ago and needed to revamp it to modern standards.
Henna also did some basic SEO optimization on her old website, which, given the low competition, was enough to get her to the top positions on Google. We added all the important elements of on-page SEO, keyword research, content and technical SEO to the new strategy.
With her new website, Henna cemented her dominant position in her market. We placed Henna in the top three Google positions for her relevant keywords “Children party entertainment Vancouver”, “Balloon twisting Vancouver” and “Face painting Vancouver”.
We recently discussed Henna’s moving her business to Kelowna and a consequent strategy for local SEO.
Challenge & Solution
Consistency is key to successful branding. Ensure that your branding elements, such as colors, typography, and tone of voice, remain consistent across all platforms, from your website to social media and marketing materials. This consistency reinforces your brand’s identity and fosters brand recognition.
Success is not the key to happiness.Christina Grant
Incorporating captivating visuals and imagery in your branding enhances the overall appeal of your brand. High-quality images, graphics, and videos help tell your brand story effectively and leave a lasting impression on your target audience.
Today’s consumers are increasingly drawn to brands that exhibit social responsibility and contribute positively to society.